While caring about the health and safety of our loved ones, we sometimes forget to take care of ourselves - especially in the place where we often spend more time than sleeping: at our workplace.
The goal of this commercial was to convey the importance of proper ergonomics in the workspace, engaging the audience with the topic. Because it’s just as important as wearing a seatbelt in a car.
And of course, don’t sit like a shrimp - or you might just become one.
Client: Kulik System Poland
CEO: Oleg Kulik
Marketing: Oleg Gerasimenko
Production: Arsen Atlasman
Production management: Eugenia Shapran
Gaffer: Max Izvarin
11.2025